The Three I’s of Technology
I’ve been attending CRE summits for years now. I’ve chatted with industry experts, listened to keynote speakers, and networked with colleagues. At this point, I feel like I can sum up anticipated technology change into what I’m referring to as ‘the 3 I’s of technology’.
1. Improvement: make what exists into something better.
2. Integration: everything needs to work together, both horizontally and vertically in the system.
3. Innovation: to make a change in the thought process of how to do something, addressing the output of the product or the information it provides, and transform these ideas into new and improved processes to ensure successful implementation of creativity into a more intuitive solution.
That is not to say that these requirements will be painless to achieve. Simply put, CRE executives deserve to better manage their real estate portfolio.
As a technology provider, we are challenged to continually improve the capabilities of our software to exceed the needs of the user; to create better methods of integration with innovative software that provides a clear view of prior and current business in order to anticipate how will it continue to run.
And all of this in one place? It seems like a reasonable request to allow for sound and justifiable decision making each and every day.
Key words appear in conversations as it relates to technology enhancement. They refer to costs, functionality and consistency. Ease of use, enhanced capabilities, and integration of old and new remain on the forefront.
End users aren’t asking for anything that technology developers shouldn’t be able to deliver. Intuitive thinking requires intuitive software to support the challenges of tomorrow by making better decisions today, taking into account prior successes and failures.
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