Most global retailers planning expansion next year | 29 November 2012
The majority of global retailers are ready to continue expanding next year, according to a new survey.
In a poll issued by CBRE, three quarters of retail franchise owners said they planned to open another five stores across Europe, The Middle East and Africa (EMEA) in 2013. One fifth of those questioned said they would open at least 30 stores.
The results highlight the continued recovery of the EMEA retail property market and an increased confidence amongst many global retailers. Theglobeandmail.com suggests the North American commercial property market is slowly recovering too.
This goes against predictions from a few industry commentators stating that these brands would be more likely to increase investment on their online presence instead.
In an interview with property-magazine.eu, CBRE’s head of cross-border retail, Peter Gold, suggested that a multi-channel approach, mixing high street and internet sales, was likely to be the best approach.
He said: “The news direct from the retailers themselves is that multi-channel will lead to greater investment in new and existing stores, as it is seen as something that enhances rather than replaces the idea of shopping as a social activity.
“The internet has been regarded in apocalyptic terms by many retail market-watchers; however, we believe these fears are overdone and multi-channel should be viewed as complimentary as well as in competition.”
The views expressed in this post are those of the author and are not necessarily those of Qube Global Software. All facts are verified where possible directly by the author.
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