Press enter

Retailers look to China with expansion plans | 11 March 2014

Retailers look to China with expansion plans | 11 March 2014

More than one fifth of global retailers see China as a primary location for their expansion efforts in the coming years, a new report shows.

In a survey of shopping brands carried out by real estate consultancy CBRE, 22 per cent of the respondents listed China as one of their main targets for the opening of new stores. This puts the country at fifth in a list of the most popular areas.

China’s commercial property market is also benefiting from the fact that a limited number of Asian brands are looking beyond their own region to expand.

More than half (58 per cent) of Asia Pacific-based firms are targeting retail space in mainland China, with Vietnam (40 per cent), Indonesia (39 per cent) and Hong Kong (29 per cent) also popular locations, according to warc.com.

These figures are, to some extent, supported by a change in consumer attitudes across the region. CBRE’s executive director of retail, Sebastian Skiff, says that as the countries’ middle-classes grow, more shoppers are willing to buy local products, with Asian retailers benefiting from new opportunities for domestic expansion as a result.

He was quoted by businessinsider.com as saying: “A growing number of consumers are now confident enough to adventure away from the ‘typical’ core luxury brands, and we are seeing a great deal of interest in niche luxury product and bridge brands that make more of an individual, unique statement about the person.”

The views expressed in this post are those of the author and are not necessarily those of Qube Global Software. All facts are verified where possible directly by the author.

Share this story
Posted by Matt Roobol

More News

Network Homes choose Qube Living | 16 August 2017

Network Homes has chosen to implement Qube Living to support its growing Build to Rent portfolio.

Qube Global Software customers shortlisted at ARMA ACE Awards | 6 June 2017

We are proud to announce that a number of our customers have been shortlisted at the prestigious ARMA ACE Awards.

Just 5% of property businesses consider themselves technologically advanced | 1 February 2017

Research by Qube Global Software reveals that only a tiny proportion of the UK’s leading property and facilities management companies believe they are harnessing technology successfully.

This website uses cookies. By continuing to browse this website you are agreeing to our use of cookies. Please see our cookie policy for more details. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close

This website uses cookies. By continuing to browse this website you are agreeing to our use of cookies. Please see our cookie policy for more details. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close