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Real estate investors believe effective software utilisation key to success | 05 November 2013

Property investors think an effective software solution is critical to achieving their main objectives, according to the recently-released research paper Software and Technology use in the Real Estate Sector – Investor Challenges.

The paper, researched in a joint collaboration between Qube Global Software and Property Week, reveals exactly half (50 per cent) believe software could help them tackle their “main issue”. Investors proved less enthusiastic about the role of software or technology in assessing specific performance, with just under 44 per cent claiming it influenced their success of measuring against KPIs.

But the survey revealed that higher revenue-generating larger companies are far more likely to use a technology-led approach for this purpose. 38 per cent of companies with fewer than 100 employees used software or technology to assess KPIs. This figure fell to 36 per cent for companies with a workforce of fewer than 50. By contrast, six in ten companies employing 100 people or more used software or technology to measure performance.

John Cuppello, CEO of Qube Global Software, comments:
“These results back up what we’ve been saying for a long time – effective property investment management software solutions are absolutely critical to success. Their ability to drive efficiencies ensures investors maximise performance right across their portfolio.”

About the Study
The Software and Technology use in Real Estate – Investor Challenges paper was research commissioned by Property Week in conjunction with Qube Global Software. It features data from more than 800 responses to a survey of property investors, occupiers and agents. Read the full report or find out more by contacting Andrew Smith on asmith@qubeglobal.com or +44 (0)20 726 3200.

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